PRIVACY POLICY

Last Updated: September 7, 2026

Fitzly is a brand owned and operated by 30 ACRES LLC (“30 ACRES,” “Fitzly,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting your personal information.

This Privacy Policy describes how 30 ACRES LLC, through the Fitzly brand, collects, uses, discloses, retains, and protects personal information when you visit or make a purchase from shopfitzly.com (the “Site”), communicate with us, sign up for email or SMS marketing, participate in promotions or giveaways, interact with our advertisements or social media accounts, or otherwise use our products and services (collectively, the “Services”).

Our Site and Services are intended for customers located in the United States.

By accessing or using our Services, you acknowledge the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

Depending on how you interact with Fitzly, we may collect the following categories of personal information.

Information You Provide to Us

We may collect information you voluntarily provide, including:

• First and last name
• Billing address
• Shipping address
• Email address
• Telephone number
• Customer account information
• Order and purchase history
• Product preferences
• Reviews and feedback
• Customer service communications
• Giveaway, contest, or promotion entries
• Email and SMS marketing preferences
• Other information you choose to provide to us

Order and Transaction Information

When you make a purchase, we may collect information regarding the transaction, including:

• Products purchased
• Order amount
• Billing and shipping information
• Payment method
• Transaction identifiers
• Order status
• Returns, refunds, or exchanges

Payment Information

Our online store is powered by Shopify, and payments may be processed using Shopify Payments, Shop Pay, Apple Pay, and supported credit or debit cards and other payment methods made available through our checkout.

Payment information is processed by Shopify and/or the applicable payment provider. 30 ACRES LLC and Fitzly generally do not directly store complete credit or debit card numbers.

Payment providers may collect and process information according to their own terms and privacy policies.

Information Collected Automatically

When you visit or interact with the Site, we and our service providers may automatically collect certain information, including:

• IP address
• Browser type
• Device type
• Operating system
• Device or cookie identifiers
• Approximate location derived from IP address
• Pages and products viewed
• Search activity
• Products added to a shopping cart
• Checkout activity
• Purchases and conversions
• Referring websites or advertisements
• Dates and times of visits
• Interactions with advertisements
• Interactions with marketing emails or messages
• Other information regarding your use of the Site

This information may be collected using cookies, pixels, tags, APIs, and similar technologies.

2. HOW WE USE YOUR INFORMATION

We may use personal information to:

• Process and fulfill orders
• Process payments
• Deliver products
• Send order confirmations and shipping updates
• Process returns, exchanges, and refunds
• Create and maintain customer accounts
• Provide customer support
• Respond to questions, requests, and communications
• Communicate with you regarding purchases
• Send email or SMS marketing where permitted
• Provide promotions, discounts, and product announcements
• Personalize the shopping experience
• Recommend products
• Operate giveaways, contests, and promotions
• Measure and improve advertising
• Understand how customers use our Site
• Improve our products, Services, Site, and marketing
• Prevent fraud and unauthorized transactions
• Protect the security and integrity of our Site
• Protect 30 ACRES LLC, Fitzly, our customers, and others
• Maintain financial, tax, transaction, and business records
• Comply with applicable laws and legal obligations
• Establish, exercise, or defend legal claims

3. SHOPIFY AND PAYMENT PROCESSING

Our Site and online store are powered by Shopify.

Shopify may process personal information necessary to provide e-commerce services to us, including information relating to:

• Website interactions
• Purchases
• Checkout activity
• Customer accounts
• Devices and browsers
• Payment information
• Billing information
• Shipping information
• Fraud prevention and security

Payments may be processed through Shopify Payments and supported payment methods, including Shop Pay, Apple Pay, and credit or debit cards.

If you choose Shop Pay, Apple Pay, or another payment method, the applicable provider may separately process your information according to its own privacy practices.

We encourage you to review the privacy practices of payment providers you choose to use.

4. EMAIL MARKETING

We may use Omnisend and other service providers to manage our email marketing.

If you voluntarily subscribe to Fitzly email communications, we may send you messages regarding:

• New products
• Promotions and discounts
• Sales
• Product recommendations
• Giveaways
• Back-in-stock notifications
• Abandoned-cart or checkout reminders where permitted
• Fitzly news
• Other marketing communications

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in the email.

Unsubscribing from marketing communications will not prevent us from sending transactional or service-related communications, such as order confirmations, shipping notifications, customer service responses, or other communications necessary to complete a transaction.

5. SMS/TEXT MESSAGE MARKETING

We may use Omnisend or other providers to provide SMS/text message marketing.

If you separately and expressly consent to receive SMS/text marketing from Fitzly, we may send recurring automated or non-automated promotional text messages to the telephone number you provide.

Messages may include:

• Promotions and discounts
• New product announcements
• Product launches
• Sales
• Giveaways
• Cart or checkout reminders where permitted
• Other Fitzly marketing communications

Consent to receive marketing text messages is not a condition of purchasing any product or service from Fitzly or 30 ACRES LLC.

Message frequency may vary. Message and data rates may apply.

You may opt out of marketing text messages at any time by replying STOP. You may receive a confirmation message following your opt-out request.

For assistance, reply HELP where supported or contact us using the information provided below.

Email consent and SMS consent are separate. Providing your telephone number for an order, shipping, customer service, or other transactional purpose does not by itself constitute consent to receive SMS marketing.

We may retain records regarding marketing consent, including the date, time, source, and method by which consent was obtained, as reasonably necessary to demonstrate compliance with applicable law.

6. OMNISEND

We use Omnisend to provide certain email, SMS, customer segmentation, marketing automation, and related services.

Information processed through Omnisend may include:

• Name
• Email address
• Telephone number
• Email or SMS subscription status
• Purchase and order history
• Shopping activity
• Product interests
• Cart or checkout activity
• Website interactions
• Marketing engagement information

We use this information to communicate with customers, administer marketing programs, personalize communications, and evaluate the effectiveness of our marketing.

7. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use cookies, pixels, tags, APIs, and similar technologies.

These technologies may be used to:

• Operate the Site
• Maintain shopping-cart functionality
• Facilitate checkout
• Remember preferences
• Prevent fraud
• Understand Site traffic
• Analyze customer behavior
• Measure advertising effectiveness
• Measure conversions
• Create or measure advertising audiences
• Personalize or retarget advertising where permitted

Depending on applicable law, you may have the right to control certain non-essential cookies or advertising technologies through available privacy controls, browser settings, or legally recognized opt-out mechanisms.

Disabling certain technologies may affect some Site functionality.

8. META, FACEBOOK, AND INSTAGRAM

We may use services and advertising technologies provided by Meta Platforms, Inc., including the Meta Pixel, in connection with Facebook and Instagram.

These technologies may allow us and Meta to receive information regarding interactions with our Site, including:

• Website visits
• Page and product views
• Products added to a shopping cart
• Checkout activity
• Purchases
• Advertisement interactions
• Device and browser information
• Cookie or similar identifiers
• Other conversion or event information

We may use this information to understand customer behavior, measure advertising performance, create or measure advertising audiences, and provide or measure relevant advertisements.

Meta may independently process information according to its own privacy practices.

9. TIKTOK

We may use TikTok advertising and measurement technologies, including the TikTok Pixel.

These technologies may collect or receive information about interactions with our Site, including:

• Website visits
• Page or product views
• Clicks
• Shopping activity
• Products added to cart
• Checkout activity
• Purchases and conversions
• Device or browser information
• Cookie or similar identifiers

We may use this information to measure advertising effectiveness, optimize advertising campaigns, create or measure advertising audiences, and provide or measure relevant advertisements.

TikTok may independently process information according to its own privacy practices.

10. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to service providers and other parties that assist us in operating Fitzly and 30 ACRES LLC, including providers of:

• E-commerce hosting
• Payment processing
• Shipping and fulfillment
• Email marketing
• SMS marketing
• Advertising
• Analytics
• Customer service
• Website technology
• Fraud detection and prevention
• Information security
• Accounting
• Legal and professional services

These providers may include Shopify, payment providers, Omnisend, Meta, TikTok, shipping carriers, and other vendors used in connection with our business.

We may also disclose personal information:

• When required or permitted by applicable law
• In response to valid legal process
• To cooperate with governmental or law-enforcement authorities where legally required
• To investigate suspected fraud, abuse, or illegal activity
• To enforce our agreements and policies
• To protect our rights or property
• To protect the safety or security of Fitzly, 30 ACRES LLC, our customers, or others
• In connection with a merger, financing, acquisition, reorganization, bankruptcy, sale, or transfer of some or all of our business or assets

11. SALE, SHARING, AND TARGETED ADVERTISING

30 ACRES LLC and Fitzly do not sell personal information for money in the traditional sense.

However, certain privacy laws may define some disclosures involving advertising cookies, pixels, and similar technologies as a “sale,” “sharing,” or processing for targeted advertising.

Because we may use technologies such as the Meta Pixel and TikTok Pixel, certain information may be disclosed to advertising providers for advertising, measurement, attribution, or audience-related purposes.

Where applicable law gives consumers the right to opt out of these activities, eligible consumers may exercise that right using privacy controls made available on our Site or by contacting us.

Where required by applicable law, we will recognize qualifying browser-based opt-out preference signals.

12. CHILDREN'S PRIVACY

Fitzly offers jewelry that may be worn by children, tweens, teenagers, and adults. However, our Site, online checkout, customer accounts, email and SMS marketing programs, and other online Services are intended for parents, guardians, and other adult purchasers and are not intended to collect personal information directly from children under 13.

Children under 13 should not independently:

• Create an account
• Make a purchase
• Subscribe to email marketing
• Subscribe to SMS marketing
• Submit personal information
• Enter a giveaway, contest, or promotion
• Submit a review containing personal information

without appropriate involvement from a parent or legal guardian.

We do not knowingly collect personal information online directly from children under 13 in circumstances requiring parental consent.

If we learn that personal information has been collected from a child under 13 without legally required parental consent, we will take appropriate steps to delete the information.

Parents or legal guardians who believe a child under 13 has provided personal information to Fitzly may contact us using the information below.

13. GIVEAWAYS, CONTESTS, AND PROMOTIONS

Fitzly may periodically conduct giveaways, sweepstakes, contests, or other promotions through our Site, email, SMS, Facebook, Instagram, TikTok, or other channels.

We may collect and use information submitted in connection with these promotions to:

• Administer the promotion
• Verify eligibility
• Contact entrants
• Select or verify winners
• Announce winners where permitted
• Deliver prizes
• Prevent fraud or abuse
• Maintain required records
• Comply with applicable laws

Promotions may be governed by separate Official Rules, eligibility requirements, and additional terms.

Unless specifically stated otherwise in the applicable Official Rules, Fitzly promotions are intended for adults or participation by a parent or legal guardian on behalf of an eligible minor.

14. DATA RETENTION

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to:

• Complete transactions
• Provide customer service
• Maintain transaction, financial, and tax records
• Maintain records of marketing consent
• Prevent fraud
• Resolve disputes
• Enforce agreements
• Satisfy legal obligations
• Establish, exercise, or defend legal claims

Retention periods may vary based on the nature of the information and applicable legal requirements.

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable law.

15. INFORMATION SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

We also rely on third-party providers for services including payment processing, e-commerce hosting, marketing technology, and other business functions.

However, no electronic transmission, website, database, or storage system can be guaranteed to be completely secure. Therefore, we cannot guarantee the absolute security of personal information.

Customers are responsible for protecting their account credentials and should contact us promptly if they believe their account or information has been compromised.

16. YOUR PRIVACY RIGHTS

Depending on your state of residence and applicable law, you may have certain rights regarding your personal information, which may include rights to:

• Confirm whether we process your personal information
• Request access to certain personal information
• Request correction of inaccurate personal information
• Request deletion of certain personal information
• Obtain a portable copy of certain information
• Opt out of certain sales or sharing of personal information
• Opt out of targeted advertising where applicable
• Limit certain uses of sensitive personal information where applicable
• Withdraw consent where applicable
• Appeal certain decisions regarding a privacy request
• Exercise applicable privacy rights without unlawful discrimination

These rights are subject to applicable legal requirements, limitations, and exceptions.

We may need to verify your identity before processing certain requests. Where permitted by law, an authorized agent may submit certain requests on your behalf, subject to appropriate verification.

17. U.S. STATE PRIVACY RIGHTS

Residents of California and certain other U.S. states may have additional rights under applicable state privacy laws.

Depending on whether a particular law applies to 30 ACRES LLC, Fitzly, and the processing involved, eligible consumers may have rights relating to access, correction, deletion, portability, and opting out of certain sales, sharing, profiling, or targeted advertising.

We will not unlawfully discriminate against consumers for exercising applicable privacy rights.

18. THIRD-PARTY SERVICES AND SOCIAL MEDIA

Our Site and Services may contain links to or integrations with third-party services, including Shopify, Shop Pay, Apple Pay, Facebook, Instagram, TikTok, Omnisend, payment providers, shipping providers, and other services.

When you interact directly with a third-party service, that service may independently collect and process information according to its own terms and privacy policy.

30 ACRES LLC and Fitzly are not responsible for the independent privacy or security practices of third parties.

19. UNITED STATES AVAILABILITY

Fitzly currently offers products for purchase and shipment within the United States only.

Our Site and Services are intended primarily for customers located in the United States.

Although we operate in the United States, some service providers that support our business may process or store information in other jurisdictions as part of providing their services.

20. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our business, Services, technology, service providers, privacy practices, or applicable laws.

When we update this Privacy Policy, we will revise the “Last Updated” date at the top of the policy.

Where required by applicable law, we may provide additional notice of material changes.

We encourage you to periodically review this Privacy Policy.

21. CONTACT US

If you have questions about this Privacy Policy, wish to exercise an applicable privacy right, or believe a child under 13 has provided personal information to us, please contact:

30 ACRES LLC
d/b/a Fitzly
Website: shopfitzly.com
Email: contact@shopfitzly.com

Please provide sufficient information for us to understand and respond to your request. We may request additional information when reasonably necessary to verify your identity or authority to make the request.